In a post-COVID-19 world, large virtual conferences and events are more relevant than ever before. That places companies like HexaFair at the top of the pack, owing to its robust event marketing, execution, and analytics capabilities.
The company HexaFair has been around since 2016. It is based out of Tamil Nadu in India and works with businesses around the world, including the U.S. Chamber of Commerce, African Investment Immigration, Saudi Orthodontic Society, and several others.
The company caters to a wide range of event use cases, from trade shows and public conferences to virtual product launches and career fares. It offers a platform where event hosts and participants can come together in a 3D immersive environment, build booths, conduct presentations, and so one, while also marketing the event online and facilitating registrations.
What Are the Key Features of HexaFair?
Using HexaFair, event attendees can log-in from mobile devices and desktops through cross-ecosystem browser support (IE Edge, Chrome, Firefox, Safari, etc.). The key features hosts can expect include:
Event registration website
You get an enterprise-grade landing page for your event, complete with CRM integrations to map customer analytics. The website also features social media connectors for share-ability. Websites are easy to set up without any HTML or specialised technical knowledge required.
Email marketing automation
HexaFair offers bundled email marketing capabilities to send targeted, professionally designed email invites. You can configure the email marketing automation to send invites, updates, confirmation messages, and survey forms based on audience segmentation and schedules.
Virtual event platform
This is the crux of HexaFair’s value proposition. A directory of all exhibitors at the events available to that attendees can teleport to a location of their choice. There’s a directory of attendees who are online and offline, to facilitate networking. Event attendees can request to chat with or video call each other or exchange virtual business cards.
Feature-rich booth design
The booths on HexaFair are packed with features such as signage to display exhibitor information, video presentations, in-booth shareable documents, and chat. If you are hosting a job fair, attendees will be able to apply to vacancies directly. Exhibitors can map booth engagement and attendee demographics through dashboards.
What Are the Benefits of Using HexaFair?
The biggest advantage of HexaFair is its scalability. The 3D events platform can be used for a handful of private attendees, or thousands of public participants as your business might require. To enable this level of scalability, HexaFair offers a robust set of APIs backed by its restful architecture. Apart from this, it is also natively integration-ready with third-party software such as Google Drive, Dropbox, OneDrive, Salesforce CRM, HubSpot CRM, Marketo and Drift to create a full-fledged digital event ecosystem, only in 3D.
Gain from HexaFair’s Professional Services
HexaFair is an excellent option for companies only just getting started with digital events and online event marketing, possibly in response to the COVID-19 pandemic. The company’s professional services suite includes event management expertise, operations orchestration, digital marketing, and live/post-event support.