How to Scale XR within your Business

ManageXR provide insights into securing XR success at scale within a enterprise environment

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How to Scale XR within your Business
Mixed RealityInsights

Published: July 11, 2023

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Rory Greener

This week, XR mobile device management (MDM) solutions provider ManageXR released a report highlighting the various keys for successfully scaling AR/VR/MR devices across a workplace.

Manage XR provides MDM solutions which the firm purpose-built to support enterprise-grade XR hardware and software adoption journies.

The firm’s MDM solutions, such as its recently released Discover XR suite, reduce the strain on managers, workforces, and IT teams when deploying immersive hardware and software at any scale.

Small problems in small-scale deployments may be manageable; however, when the number of XR devices within a business increases, those problems become far harder to manage.

That’s where MDM solutions come in. Conventionally, MDM applications help businesses manage devices like smartphones and laptops. Manage XR laser focuses on supporting immersive technology adoption to solve newfound challenges.

But what can end-users and XR champions do to ensure adoption success? The Manage XR report provides some expert insight into some vital managerial considerations.

Step-by-Step Deployment

Don’t rush, says ManageXR. Enterprise end-users can only successfully deploy immersive devices at-scale with a clear plan of action.

To optimise ROI outcomes, businesses must first uncover a suitable use case for XR in the workplace. An enterprise customer could use XR to improve the effectiveness of training scenarios, reduce travel across design teams, or reinvent communications. Understanding why a workplace needs XR is a prominent question end-users must answer.

But again, the opportunity will reveal itself in time and with a suitable plan. Poorly approaching and rushing XR implementation could lead to various adoption hurdles. An IT team could become overwhelmed with device requests and security concerns. Understanding these potential hurdles and requirements before adopting the technology can help end-users leverage XR smoothly.

However, what if you know your use case? What is next? An end-user must then test and trail enterprise-grade XR hardware and software to understand how the technology will, for better or worse, disrupt a business. Reacting to that disruption is another vital component of enterprise XR deployment.

An enterprise customer can also measure metrics and results when piloting an XR workplace program to optimise integration efforts. ManageXR says a pilot program can “provide a blueprint for scale,” and by collecting results, XR champions can create a discussion and demonstrate success to decision-makers.

Following a series of successful pilot stages and approval from leaders, an enterprise customer can start large-scale deployment efforts and expand the value of immersive technology across a workforce.

Scaling Success

Enterprise XR considerations change dramatically when customers implement large fleets of immersive devices.

“Successful deployment is made of many parts of your devices, your content, and your management,” said ManageXR CEO Luke Wilson in a recent exclusive discussion with XR Today.

Enterprise XR champions should seriously evaluate human, behavioural, and interdepartmental considerations when implementing and scaling XR. The workforce which uses and manages an enterprise XR initiative lays the foundation for success.

In its guide, ManageXR notes that large-scale XR deployments require a dedicated team, including budget holders, IT teams, implementers & project owners, and workforce end-users.

The firm explains that well-designed and well-managed integration can show decision-makers the benefits and value of XR, perhaps leading to increased budgets and support.

In his interview with XR Today, Wilson also noted:

To make VR successful at enterprise, we need to make it easy for champions to be the leaders of their XR programmes often see small-scale pilots turn into really full-blown large-scale programmes, but that only happens if the champion is set up to succeed.

Moreover, an enterprise customer must understand regional challenges, such as distributing XR headsets to remote workers worldwide. When distributing to remote workers, XR adopters must also consider hardware and software management, including downloading firmware, applications, and updates.

Adoption Journies and Discover XR

Another challenge enterprise users face is the buyer’s journey. Businesses may have to go through various vendors to secure the hardware and software for their chosen use case, which could lead to a lengthy adoption journey.

Manage XR continues to assist with the ever-evolving adoption journey enterprise XR champions are undertaking. The firm expanded its product portfolio to include Discover XR, a digital hub guiding enterprise clients in all stages of their headset adoption journey.

The Discover XR hub simplifies the buyer’s journey by splitting the customer experience into three digital hubs: Instant Apps, Content Providers, and Hardware Partners.

Instant Apps: This page provides clients with a range of demo XR applications that they can try for free. If a client enjoys their trial, the Instant App hub can contact them directly to a developer for further discussions.

Content Providers: This space enables enterprise clients to access a list of developers and partners that can design bespoke immersive content for select use cases.

Hardware Partners: Discover XR also provides a page of reseller partners to help secure customers with a fleet of XR devices with content installed and ready to go. To ensure device and software deployment success, Manage XR works with a list of Discover XR partners to establish the MDM and integrated software hub.

There are various keys to success. While powerful, effective, and impressive, immersive technology is still in its early days regarding understanding and adoption.

However, with an increased marketplace place presence as a productivity tool, businesses will better understand XR’s value in time, thanks to major industry players.

Businesses would benefit significantly from leveraging MDM solutions today to get ahead of the pack.

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