STYLY Launches METADIMENSIONS Metaverse Project

Psychic VR Lab debuts the project at Shibuya Scramble in Japan

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STYLY Launches Real Metaverse Project
Augmented RealityInsightsNews Analysis

Published: October 17, 2022

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Rory Greener

Last Saturday, Psychic VR Lab debuted its Real Metaverse Project via the firm’s extended reality (XR) content creation and distribution platform STYLY.

The new Metaverse experience enables global STYLY XR creators to place geotagged augmented reality (AR) art in a real-world environment.

To celebrate the new service, Psychic VR Lab launched METADIMENSIONS on 15 October at Shibuya Scramble in Japan, where visitors can view artistic AR visuals via a smartphone camera.

The project does not require participants to scan a QR code to see the AR content. Instead, the service automatically displays immersive Metaverse content through STYLY geo-tagging tech.

According to the firm, tracking technology places AR assets in the real world with greater accuracy when compared to QR codes.

STYLY also enables developers to create and place AR assets that reflect the real world, like building placement and overlaying content on billboards.

STYLY allows creators to place and overlay multiple XR assets in the same real-world locations. Visitors can switch between XR layers to enjoy a site through various immersive filters.

More on METADIMENSIONS

The METADIMENSIONS project is a deep partnership with Japanese brands and artists to showcase the platform. The project lets its collaborators turn AR visualisations into NFTs to sell on STYLY’s integrated OpenSea marketplace.

The METADIMENSIONS project initially operates with BOSO TOKYO and Web3 firm MAD WORLD HONG KONG to create a unique virtual world showing sci-fi motorcycle gang culture. Users can see the AR visuals via the STYLY smartphone application for iOS and Android.

Ryohei Watanabe, the CMO of Psychic VR Lab, added,

“We will not replace the real world but rather open the metaverse to all and propose a new lifestyle that combines real and virtual to enhance the experience value of the world itself. With this first event in Shibuya, we will create an unprecedented flow of people in the city and contribute to the development of the city in the future”

In the future, the project will also employ content from NEO TOKYO PUNKS and GENERATIVE MASKS.

What is STYLY’s Geotagging Tech?

Psychic VR Lab uses ARCore from Google and Niantic’s Lightship AR software elopement kit (SDK) to enable its geotagged content. Using Google’s geospatial API, XR content creators can overlay immersive assets in indoor and outdoor spaces.

Psychic VR Lab also provides several resources to help developers create geotagged XR content using its XR Cityscape Assets platform. Currently, the service only has data models for six Japanese cities Tokyo, Sapporo, Nagoya, Osaka, Kyoto, and Fukuoka.

STYLY first introduced its XR urban content creation tools in December last year. The service uses accurate GPS data to place XR visuals on top of real-world urban environments.

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